Raphael Imhof (CV En)

Raphael Imhof (CV En)
Entrepreneurship + Strategy + Marketing
+41 79 12 888 00
Where you are and remote.
Analysis & Strategy
Leadership & Coaching
Marketing & Communications
Getting to the point
My heart & soul
Building & Architecture
Food & Hospitality
Sports & Management

I love different hats – and perspectives: With many years of management and marketing experience, as a real estate professional and former banker. Add to that a soft spot for technology and a passion for sustainability.

My experience in the following industries: Agencies, management consulting, food and retail, commodities and energy, architecture, construction and real estate, publishing and media, information service providers, event and sports marketing, startups, software and IT, platforms and ecosystems. From start-ups and SMEs to large corporations.

Current activities & engagements
Managing Director & Owner
Content hochzwei GmbH2017 – today

Strategy & content for brands, companies and products.

Services: Strategy & Content, Branding & USP, Media & Public Relations, Real Estate Marketing, Marketing Automation, Marketing as a Service/MaaS, Coaching & Enabling, Second Opinion


Rent a CMO2013 – today

Do you need capacity and know-how (strategy, leadership, processes) in marketing or communication?

With the concept Rent a CMO/Marketing ad interim you have marketing know-how at your disposal exactly when you need it. Project-related for a certain period of time or with a certain workload on a permanent basis. Just as if you had hired someone.

More information

Head of Marketing on mandate
Fasoon AG2019 – today
An Everything Marketing Boy
Gute Frücht2012 – today

Supporting my sister and her organic „fruit manufactory“. Tasks: Marketing, communication, product development. Goals: A wide range of healthy, sustainable, excellent tasting organic products, regionality, quality for people and nature.


Marketing & Communications
Beacharena Vaduz2012 – today

Media strategy, PR and marketing for international beach volleyball events in Vaduz/Liechtenstein.


Foreign exchange trader/Project manager
St. Galler Kantonalbank AG2023 – today
Activities & Engagements completed
International Manufacture Consulting GmbH2016 – 2023

Business Development, Human Resources, Marketing und Sales, Global Sourcing, Logistics


Foreign exchange trader/Client advisor
St. Galler Kantonalbank AG2020 – 2021
Head of Marketing on mandate
Swiss21.org AG2019 – 2021
Marketing & Communications on mandate
k-sales.ch GmbH2021
Marketing & Projects
NewGreenTec GmbH2018 – 2019

NewGreenTec: Development and production of mini power plants from solar and wind modules.

FIVB Beach Volleyball World Tour 3 star Lucerne2018

Media strategy, PR, marketing and sponsoring for the international beach volleyball tournament (3 stars) of the Volleyball World Federation FIVB. Venue: Lucerne.

Head of Marketing
Docu Media Schweiz GmbH2016 – 2017
Head of Marketing & Communications
Lehmann Group2012 – 2016

Different companies linked to the family business Blumer-Lehmann AG. Business fields: Timber industry, timber construction, silo and facility construction. Tasks: Strategy, concept and implementation of the entire marketing of the holding company, which is active in Switzerland and internationally.


Head of Corporate Communications
Micarna SA (Migros Industry)2009 – 2012

Micarna SA is the leading Swiss meat and fish producer and is part of the Migros industry. Tasks: Strategy, concept and implementation of corporate communication. Co-design of the marketing department.


Head of Marketing Management Training
Malik Management2008 – 2009
Education and further training
Real estate developer
SVIT Real Estate School2020 – 2021
Performance coach
Swiss Volley2000 – 2005

Various modules (technique, tactics, athletics, coaching, mental training).

Study Business Administration
University of St. Gallen1996 – 2000

Business studies with focus on marketing. Various internships, including in private banking, during my studies.

Basic studies in economics and social sciences
University of Bern1995 – 1996
Matura Type E (Economics)
Liechtenstein High School1986 – 1994
Curiosity & Openness
Interested mindSince 1974