I love different hats – and perspectives: With many years of management and marketing experience, as a real estate professional and former banker. Add to that a soft spot for technology and a passion for sustainability.
My experience in the following industries: Agencies, management consulting, food and retail, commodities and energy, architecture, construction and real estate, publishing and media, information service providers, event and sports marketing, startups, software and IT, platforms and ecosystems. From start-ups and SMEs to large corporations.
MABEWO Group is a future-oriented group of companies with the vison of “MAke a BEtter WOrld”. The products and services include integrated systems for indoor farming (food, feed and phytopharma), agri-photovoltaics and open space-pv from project development to implementation. With a clear focus on the future of food production and energy generation, MABEWO relies on the combination of advanced agricultural technology and renewable energies.
My role: Complete and holistic marketing and integrated communication. From strategy to implementation.
Strategy & content for brands, companies and products.
Services: Strategy & Content, Branding & USP, Media & Public Relations, Real Estate Marketing, Marketing Automation, Marketing as a Service/MaaS, Coaching & Enabling, Second Opinion
Do you need capacity and know-how (strategy, leadership, processes) in marketing or communication?
With the concept Rent a CMO/Marketing ad interim you have marketing know-how at your disposal exactly when you need it. Project-related for a certain period of time or with a certain workload on a permanent basis. Just as if you had hired someone.
Supporting my sister and her organic “fruit factory”.
Tasks: Marketing, communication, product development.
Goals: A wide range of healthy, sustainable, excellent-tasting organic products, regionality, sustainability, quality for people and nature.
Media strategy, PR and marketing for international beach volleyball events in Vaduz/Liechtenstein.
Business Development, Human Resources, Marketing und Sales, Global Sourcing, Logistics
NewGreenTec is a startup that develops and sells sustainable mini power plants. The products combine solar and wind energy in compact systems.
My tasks: CMO and projects (part-time startup engagement)
Media strategy, PR, marketing and sponsoring for the international beach volleyball tournament (3 stars) of the Volleyball World Federation FIVB. Venue: Lucerne.
Docu Media is a publisher, information service provider and event organizer for the Swiss construction and architecture industry. She is part of an international group.
My tasks: Strategy and concept of marketing and communication, digital transformation of products, leadership and development of the marketing team
Various companies related to the family business Blumer Lehmann AG. Business areas: timber industry, timber construction, silo and facilities construction.
Tasks: Strategy, concept and implementation of the entire marketing and communication of the holding company, which operates in Switzerland and internationally.
Micarna SA is the leading Swiss meat and fish producer and is part of the Migros industry.
Tasks: Strategy, concept and implementation of corporate communication. Co-design of the marketing department.
Various modules (technique, tactics, athletics, coaching, mental training).
Business studies with focus on marketing. Various internships, including in private banking, during my studies.